Pure Whey Protein
Most people think all protein is the same. It’s not.
Imagine pulling up to a gas station
with more than 50 pumps — each with a different quality of fuel and each
with a different price. That’s the protein marketplace and it’s
So, let’s make it a little easier to
understand. In simplified terms, the 3 most important factors that
affect the value (price) of protein powders are:
• Quality • Process • Age
Protein powders can come from several different sources, including
soy, milk and whey (cheese). Most sports nutrition formulas use whey
protein. Whey protein formulas are available in different grades where
actual protein content can vary from a low of 30% to a high of 80% protein.
Some companies import various forms of
protein from Asia and China. Some experts argue that QC issues and
time-of-transport can negatively impact the quality of the protein.
This Whey Protien is at the highest level (80%)
content and the raw whey is secured from a GMP (Good Manufacturing
Practices) compliant whey processing manufacturer in Southern
The method by which protein is processed (manufactured) is equally important and even more varied. The process that results in highest quality protein calls for a calibrated, low-temperature environment with precise micro-filtration
processes in order to maintain a full spectrum of intact bioactive
peptides, including beta-lactoglobulin, alpha-lactabumin,
glycomacropeptides, immunoglobulins, bovine serum and lactoferrin as
well as other amino acids and nutrients.
This Pure Whey Protein formula starts with a proprietary
blend of pure, premium quality, partially pre-digested (hydrolyzed) and
micro-filtered whey protein isolate and concentrate and is low-volume,
batch processed using the precision protocol as described.
All protein powders experience some form of degrading due to exposure to air and other natural chemical reactions as they age. While there is no getting around the fact that bio-active formulas degrade, there is much debate as to “how much” degradation occurs and “how long” it takes to occur (shelf life).
Some experts maintain that it is alright for a protein powder to sit in a warehouse for 2 years before making it to a retail store shelf. We disagree!
Some of the world’s top athletes use this exact same whey protein powder as a recovery supplement. With that in mind, our philosophy is, “Why take chances?”
Our manufacturer produces “limited runs” of between 1,000 – 2,000 jugs at a time (batch). This results in a consistently “fresh” full potency formula and avoids the issue of degradation.
You Get What You Pay For…
There are literally hundreds of less expensive protein powders on the market — and the internet. Obviously, lower prices are typically indicative of the quality.
From the highest-grade raw ingredients through the precise, temperature-controlled manufacturing process –this is a super high-quality optimal protein scientifically engineered for serious active-lifestyle fitness enthusiasts and competitive athletes.
Take a look at the ingredients and
judge for yourself whether or not this is the absolute best formulation
you could ingest along with your healthy nutrition plan.